Sam Altman’s World Teams With Zoom, Tinder to Better Verify Humans in the AI Age

World—formerly Worldcoin—unveiled a major World ID upgrade on Friday, introducing account-based architecture for “proof of human” verification alongside new integrations with Tinder, Zoom, and Docusign.

World, which was co-founded by OpenAI CEO Sam Altman, introduced the World ID app as a dedicated experience for managing and using proof-of-human verification across the internet. The standalone application represents a shift from the company’s previous wallet-integrated approach to identity verification.

The company is arguably best known for its iris-scanning Orb device, which scans and helps verify humans for use across an array of online applications. World incentivized use of the Orb with its Worldcoin (WLD) crypto token—which has fallen about 10% on the day to a recent price of $0.286—but has expanded its proof-of-human suite to include other forms of verification.

The company on Friday also launched Concert Kit, a tool powered by World ID that enables artists to reserve tickets for verified humans. The platform aims to combat bot-driven ticket scalping by requiring human verification for event access. Grammy-winning musician Anderson .Paak appeared at Friday’s event to help reveal the technology.

World and Vercel are teaming to bring human-in-the-loop verification to developers building on Vercel’s new open source Workflow SDK. Okta plans to build Human Principal, a product allowing API builders to verify whether a human stands behind an agent.

Match Group, Tinder’s parent company, is expanding its existing World ID partnership to serve U.S. users, while World announced business-centric agreements with Zoom and Docusign.

Zoom, the video meeting app, will integrate World’s deepfake detection technology to try and spot fakes, with fund manager VanEck among the firms currently trialing the tech. Meanwhile, Docusign will offer World ID support to ensure that whoever is supposed to digitally sign a document is actually the person they claim to be.

The launch comes as Worldcoin’s network has reached 18 million verified humans across 160 countries. The timing reflects growing urgency around human verification as a growing share of internet traffic comes from AI chatbots, agents, and bots.

“Proof of human and verified human identity vaulted to a critical priority for social networks and banking and financial systems as AI and agentic-AI capabilities experienced an exponential step forward in the past few months,” said Tom Lee, Chairman of Ethereum treasury firm BitMine Immersion Technologies and board member of Worldcoin treasury firm Eightco, in a statement. (Disclosure: Lee is an investor in Dastan, the parent company of an editorially independent Decrypt.)