Trump Media plans new token distribution for shareholders in partnership with Crypto.com

Trump Media and Technology Group (DJT), the company behind Truth Social, said Wednesday it plans to distribute a new digital token to shareholders through a deal with Crypto.com.

The token will be issued using Crypto.com’s Cronos blockchain. Trump Media said in a press release that once the program launches, each shareholder would receive one token for every whole share of DJT held.

Token holders may also periodically receive rewards throughout the year, including potential benefits or discounts tied to Trump Media’s products, such as Truth Social, the Truth+ streaming service and Truth Predict, the company said.

U.S. president Donald Trump is the majority owner of Trump Media and Technology and has spoken favorable about the crypto industry in 2025, stating in November that he wants the U.S. to become a “bitcoin superpower.”

“We look forward to utilizing Crypto.com’s blockchain technology and improving regulatory clarity to implement this first-of-its-kind token distribution, reward Trump Media shareholders, and promote fair and transparent markets,” CEO and chairman Devin Nunes said in a statement.

Shares of Trump Media rose in pre-market trading, with DJT up to $12.97, a gain of 3.18%. Crypto.com’s native token, CRO, initially jumped 3.8% following the announcement before giving back some of those gains.

Trump Media said additional details about the token distribution are expected to be announced in the new year.